HDC looks to tackle litter with new minimisation projects

Huntingdonshire District Council has pledged to deliver five innovative litter minimisation projects across 2019 and 2020, in a bid to support its upcoming environmental project goals and its green agenda commitments.

In line with Corporate Strategic Plan objectives, is a vision to support a safe and healthy environment by making Huntingdonshire a better place to live, work and invest. The projects also underpin part of the council’s prevention agenda that focuses on social responsibility and pride of place under new ‘Love Huntingdonshire’ branding.

The following details the five key themes of pilot activity:

  1. Town centre – Recycling on the go (turning litter into recycling and ensuring litter ends up in the correct bin)
  2. Roadside – Surveillance, enforcement and messages targeting motorists
  3. Business – Responsibility, education and securing waste so that it does not become litter, improving recycling and education of the surrounding communities
  4. Community Fly-Tipping – Engagement on impact and cause, plus bulky collection pilot scheme
  5. Rural litter – Litter reduction initiatives to encourage responsibility and education within primary school visits

Executive Councillor for Operations and Regulation, Marge Beuttell, said: “I’m keen to see these ambitious projects to kick off. We all utilise and love Huntingdonshire every day and having clean streets and environments make our District a more attractive place to live and invest. I’m positive we’ll achieve success by focusing efforts on more than just the traditional methods of responding to litter, but also educating communities on prevention and the impact littering has and how they can improve the way they deal with recycling.

“By directing specific resource at key areas of concern, we can all play our role in the projects and significantly reduce incidences of littering in the district by increasing civic pride and responsibility. Of course, that starts with simple and small tasks, such as just taking your litter home.”

Outside the scope of the litter minimisation projects, the Council has a longstanding focus on clearing up and continues to support a growing number of Community Litter Pick activities – 36 to date since April 2019.